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Why Tata’s Nexon Dominated Nepal’s January Car Market

Nepal Auto Trader

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Highlights

  • Tata Motors posted 70,222 units of passenger‑car sales in Nepal for January 2026
  • Overall volume rose 46.07% versus the same month in 2025
  • Tata Nexon topped the chart with 23,365 units, a 51.75% YoY jump
  • Tata Punch followed at 19,257 units, remaining the best‑selling SUV
  • Seven of Tata’s nine models are on Nepalese roads; Sierra and Harrier are still absent
  • The data signals a decisive shift toward EV‑compatible models in the market
  • Analysts expect Tata to expand its EV lineup before the end of 2026


What the Numbers Reveal

January 2026 was a watershed month for Tata Motors in Nepal. The brand moved 70,222 units, eclipsing the 48,075 units it sold in the same month a year earlier. That 46.07% lift translates to 22,147 additional vehicles on the road. The surge is not evenly spread; a handful of models carried the bulk of the growth.

Metric January 2026 January 2025
Total Tata sales 70,222 units 48,075 units
Growth % 46.07% -

The headline‑grabbing figure belongs to Tata Nexon, which logged 23,365 units – a 51.75% increase over its January 2025 tally. The model’s dual‑powertrain strategy (ICE and EV) appears to be resonating with buyers who crave flexibility in a market still wrestling with charging infrastructure.


Nexon Takes the Lead

The Nexon’s performance is remarkable for two reasons. First, it is the only Tata model offered in both ICE and EV forms that managed to break the half‑million‑unit threshold in a single month across Nepal. Second, its growth outpaced the brand’s overall rise, indicating that the model is pulling the market forward rather than merely riding the tide.

  • 23,365 units sold in January 2026
  • 51.75% year‑over‑year growth
  • Available as Nexon EV and Nexon XMA (ICE)

Industry insiders say the Nexon’s compact‑SUV silhouette, combined with a respectable electric range of 300 km, hits the sweet spot for urban families. That matters because Nepal’s city dwellers are increasingly sensitive to fuel costs and emission penalties.


Punch Holds Strong

Hot on Nexon’s heels is the Tata Punch, with 19,257 units sold. The sub‑compact SUV’s all‑metal body and high ground clearance make it a favorite for the country’s rugged road conditions. While its growth rate was lower than the Nexon’s, Punch still contributed a solid 40% of the brand’s total volume.

  • 19,257 units sold in January 2026
  • Dual‑powertrain: ICE only (no EV variant yet)
  • Strong resale value, a key factor for Nepali buyers

The Punch’s resilience underscores Tata’s strategy of offering a mix of pure‑ICE and hybrid‑ready models. It also hints at a gap in the lineup – an EV version of Punch could capture even more market share if introduced before the next fiscal year.


The Gaps: Models Not Yet in Nepal

Tata’s nine‑model portfolio includes three ICE‑only vehicles and six that exist in both ICE and EV forms. However, two of those nine – Sierra and Harrier – are not currently sold in Nepal. The remaining seven models continue to see healthy demand.

Model Availability in Nepal January 2026 Units
Tata Tiago Available 8,349 units
Tata Tigor Available 1,316 units
Tata Altroz Available 3,135 units
Tata Safari Available 2,375 units
Tata Kaveri Available 1,666 units
Tata Sierra Not available -
Tata Harrier Not available -

The absence of Sierra and Harrier is a strategic blind spot. Both are positioned as premium crossovers, and their entry could diversify Tata’s portfolio further up‑market. For now, the brand leans on the success of its more affordable, versatile offerings.


What This Means for Tata’s Strategy

Tata’s January numbers do more than confirm a sales spike; they map a clear trajectory for the brand in Nepal. The data suggests three actionable takeaways:

  1. EV emphasis pays off – The Nexon’s dual‑powertrain success signals that Nepali consumers are ready for electric options when range anxiety is mitigated.
  2. Sub‑compact SUVs remain king – Both Nexon and Punch dominate, confirming that size, ground clearance, and price sensitivity are decisive factors.
  3. Portfolio gaps are opportunities – Introducing an EV version of Punch and finally launching Sierra and Harrier could capture untapped segments.

Tata’s next moves will likely involve expanding charging infrastructure partnerships and rolling out new EV variants before the end of the fiscal year. That matters because the brand’s ability to sustain a 46.07% growth rate hinges on keeping the momentum alive across all model tiers.

The broader market will watch closely. If Tata can translate this January surge into a sustained upward trend, it could reshape Nepal’s passenger‑car landscape for the remainder of 2026 and beyond.


Frequently Asked Questions

Q: How many units did the Tata Nexon sell in January 2026? A: The Nexon moved 23,365 units, a 51.75% increase over the same month in 2025.

Q: Are the Tata Sierra and Harrier sold in Nepal? A: No, both models are currently unavailable in the Nepali market.

Q: What is the total number of Tata passenger cars sold in Nepal for January 2026? A: 70,222 units were sold, up 46.07% from January 2025.

Q: Which Tata model ranked second in sales after the Nexon? A: The Tata Punch came second with 19,257 units sold.

Q: When can we expect an EV version of the Tata Punch? A: Tata has not announced a launch date yet, but industry analysts anticipate a rollout before the end of 2026.

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