Benelli initially launched the Imperiale 400 cruiser motorcycle back in October 2019. The company then hiked the price of the BS4 model in February this year. Now the brand has officially launched the BS6-compliant model and discontinued the BS4 model. The brand is offering a complimentary free service package for 2 years in addition to a best-in-class warranty of 3 years/unlimited kilometres with every purchase of the cruiser. This spec model of the Imperiale 400 looks more or less similar to the international-spec model.

The Imperiale 400 rivals the likes of Royal Enfield Classic 350 and the Jawa Classic 300. There are no cosmetic changes and the BS6 model of Imperiale continues to feature the similar retro-inspired styling with a round headlamp, peanut-shaped fuel tank, dual-pod instrument cluster, split seat, and spoke wheels. The cruiser motorcycle is equipped with an analogue instrument cluster with a small digital unit on the left side. The styling of the bike makes sure that it looks unique and commanding on the road.

The suspension duties of the bike are performed by front telescopic forks and rear dual shock absorbers. Braking of the bike is handled by disc brakes at both ends, with dual-channel ABS as standard. Mechanically, the BS6 Benelli Imperiale 400 is powered by the same 374cc, single-cylinder, fuel-injected, air-cooled engine which is now BS6-compliant. As per the official website of Benelli, the BS6 model produces similar power and torque figures. The engine is good for 21HP of maximum power along 29Nm of peak torque. It comes mated to a 5-speed gearbox. The bike continues to be available in three colours: Red, Black, and Silver.

The Benelli Imperiale 400 looks uber cool with almost nothing to criticise in terms of exterior design. Every part stays true to the other one, combining to form an elegant cruiser motorcycle. The fuel tank lacks any significant curve and flows perfectly into the two-piece seat. Both the seats look decently padded while the design of the front and rear fenders further improve its classic machine looks. The motorcycle features a dual-pod analogue-digital instrument console with a small digital display on the left side. A retro round headlight, orange cup indicators, spoked wheels, and standard telescopic forks make the fact sure that the motorcycle will look unique and commanding on the road.